A movie with Kalamazoo College ties that seeks to change society’s views on marijuana incarceration policies is now available for pre-purchase and will be available digitally through Apple TV+ beginning Friday, April 18. Grassland stars Quincy Isaiah ’17, an actor known for his role as Magic Johnson in the HBO series Winning Time: The Rise of the Lakers Dynasty. Adam Edery ’19 served the movie as a producer and Shon Powell ’18 as a consulting producer.
“Overall, we’ve gotten overwhelmingly positive feedback on the film, not only on platforms such as Rotten Tomatoes and IMDB, but from individuals letting us know how moved they are by it,” Edery said. “The biggest takeaway people seem to have is that they didn’t realize how many people are still incarcerated for cannabis offenses today, and seeing the direct impacts this has on families.”
Set in 2008 during the Great Recession, the movie follows a single Latina mother whose illegal marijuana business is jeopardized when her son befriends new neighbors, a young white boy and his police officer grandfather. Actors Mía Maestro and Jeff Kober star alongside Isaiah, who plays Brandon, a character who feels stuck with few options for moving on thanks to a mistake he made as a child.
Grassland had a private screening with guests Edery and Isaiah at K’s Arcus Center for Social Justice Leadership in November 2023. The film then had a world premiere at the Los Angeles Latino International Film Festival. It since has played at the Monterrey International Film Festival, the Boise Film Festival, the Pan African Film and at events in Detroit, New York City and Los Angeles with more screenings still to come.
Executive producer Common, who is also an actor and rapper, will lead an April 25 impact event at Shinola San Francisco, which will include conversations with him, members of the film team and the Last Prisoner Project’s (LPP) director of advocacy. LPP works to free people who are still incarcerated for cannabis offenses.
“We are using our social impact campaign not only to educate people on the realities of cannabis incarceration today, but also to spur them to take action and provoke change in their communities whether it be calling their congressman to ask for clemency for a local LPP constituent, or moving from buying their cannabis from a national retailer to a local, cannabis-justice driven shop,” Edery said.
Edery added that he won’t measure the film’s long-term success by the amount of money it makes or the amount of people who purchase it, but rather the amount of change that is driven from it.
“If we can meaningfully contribute to even one person being freed from prison as a result of efforts correlated with this film, I will consider it a success,” he said. “And that starts with people watching the movie and becoming educated on the issue while also being entertained in the process.”
